What Sustainability Means to Vega
At Vega, we want to change the world. And changing the world starts with us. Our passion for plant-based nutrition is as much about empowering a healthy lifestyle as it is about supporting the health of our planet. But sustainability isn’t just about what goes into our products—sustainability must be part of everything we do.
We want to be a company that leaves a net-zero carbon footprint. Come and join us on our Journey to Zero.
Journey to Zero
It’s one thing to say you want to be a company that leaves a net-zero carbon footprint. It’s quite another to take real actions toward that goal. Journey to Zero is Vega’s name for our process of taking actions and being accountable to this goal.
You can’t improve what you don’t measure. And because we mean business when it comes to the planet, we treat our carbon footprint as a real indicator of our performance. We started with a complete corporate environmental sustainability audit and used the results to create Vega’s Sustainability Action Plan.
Every small change we make is a step on our Journey to Zero—and we take each of them so seriously that we’ve woven this process of making steps on this journey through the fabric of everything we do. Our ingredients, our packaging, our office, our suppliers—each of these represents an opportunity to innovate, improve, and bring us closer to our goal.
Our passion for clean*, plant-based nutrition that’s good for you and fuels your healthy, active lifestyle isn’t the only reason Vega products are exclusively plant-based—it’s also a reflection of our commitment to the planet.
What you eat can make a bigger impact on the planet than any other choice you make.
Reducing your personal carbon footprint involves a whole lot more than just how big a car you drive on your morning commute. In fact, what you eat can make a bigger impact on the planet than any other choice you make.
Whilst using reusable bags, recycling and walking more are now almost (wonderfully) cliché, not everyone realises the impact that diet has on the planet. Worldwide, livestock is one of the largest contributors to environmental problems, due to deforestation, desertification, overuse of freshwater, inefficient use of energy, diverting food for use as feed and emission of greenhouse gases. 1
Plant-based proteins in general require less arable land, water and fossil fuels than their animal-based counterparts. Conservative estimates indicate that animal proteins can require up to 6 times as much land, 26 times as much water, and 2.5 times the fossil fuels as plant-based proteins. 2
Whole, plant-based foods provide far greater nutrition relative to their real production cost from seed-to-plate when compared to processed, non-plant-based options. Or, in the words of our formulator, Brendan Brazier, they have a significantly lower nutrient-to-resource and nutrient-to-emissions ratio. Simply put, swapping out some animal protein staples for plant-based beans, nuts, seeds and whole grains can have a huge impact on your carbon footprint.
Your carbon footprint shrinks with every plant-based meal you choose.
Reducing your impact on the planet is simple—just start with one plant-based meal a day. Whether you’re dipping your toe into the Meatless Monday routine, or you’re a card-carrying raw vegan localvore, every plant-based meal you choose makes a dent.
*At Vega®, Clean means: Non-GMO, suitable for vegetarians and vegans, gluten-free and non-dairy ingredients.
(1) United Nations Environment Programme (2012). Growing greenhouse gas emissions due to meat production. Accessed 6/5/13 from http://www.unep.org/pdf/UNEP-GEAS_OCT_2012.pdf
(2) Reijnders, L., & Soret, S. (2003). Quantification of the environmental impact of different dietary proteins. The American Journal of Clinical Nutrition, Accessed on 2/13/14 from: http://ajcn.nutrition.org/content/78/3/664S.full.pdf+html